Harnessing the power of virtual, hybrid and live to inspire business performance

During these turbulent times for our industry, it’s important to keep in mind: What is our job when running events? How can we solve business problems? What responsibilities do we have, as organisations?

As we start to move towards the “next normal”, and live events become a viable option again, we are supporting our clients to embrace the full event mix and reconnect with their people, partners, and customers in a way that works best for each audience.

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The ROI of virtual: a little less magic, a little more science please!

There’s a lot of talk about metrics and ROI in virtual events but not much clarity.  Luckily, it doesn’t need to be complicated and can make a real difference to your bottom line.  Here’s how!

Virtual reality: events in 2021

It’s the end of January and the Aspect team and I have had a chance to reflect on what’s in store for events in 2021.  Spoiler alert – it’s great news!

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